Keeping your business listings consistent and correct across the internet is the basis of local SEO . Putting your info on your website is not enough, because Google uses multiple directories to cross-check and validate the name, address, phone number (NAP), and other business data.
That is why you need to manage your business data on various maps, apps, search engines, social networks, and vertical directories like Yelp, TripAdvisor, Foursquare, and the like.
To help make the case why your business needs to be listed in online directories relevant to your industry, we explain why these directories are so beneficial, and share 52 popular directories that companies should be listed in:
3 Key Benefits of Online Directories
1. Increase Your Discoverability
Online directories are one of the first places buyers look when they need to find a supplier, partner or provider. By maximizing your visibility in these directories, you maximize your chances to be contacted by prospective buyers.
2. Improve Your SEO
While directories can help provide backlinks to your site (with some being better than others), their biggest SEO benefit is providing a new listing in Google for every listing in a directory. Whenever someone searches for your company name online, your directory listings can appear in the results and help point them back to your site.
3. Strengthen Your Reputation
The internet has had an immeasurable impact on the discoverability of emerging businesses. With all the different options available, today’s buyers are extra cautious about which vendors they can trust online. This is where online directories can be extremely helpful, as they’re often seen as a reliable source for high-quality, trustworthy businesses. Having your company in these directories shows you aren’t a shell company hiding behind a fancy website, but rather a company that’s serious about what they do.
Top 52 Online Directories for Businesses
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Why You Need to Be in Online Business Directories
With everything moving online, the days of looking up businesses in hard copies of the Yellow Pages and trade journals is over. Today’s searchers use Google and trusted online business directories to find the companies they want to work with – which is why adding your organization to these lists is often crucial for being noticed in the digital era, especially for specialized industries. There are often dozens of different online directories for specific niches, industries, and regions, and the more your organization’s name appears on those lists, the more opportunity you have to be noticed and contacted.
With our directory listing service, we will:
- Check if all of your business listings are correct and consistent
- Distribute your business data to the most authoritative directories
- Edit information as needed across all directories at once
- Priced at an affordable monthly fee of $49/month per location for 50+ directory listings.
Ready to get started? Contact us or give us a call at 512-522-9008.