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Advanced SEO Techniques

How to Prepare for Upcoming Google and Yahoo! email Changes

The upcoming changes to Google and Yahoo! email authentication requirements, taking effect February 2024, aim to improve email security and reduce spam. Here’s how you can prepare: If you send bulk emails (over 5,000 per day): Authenticate your email with DKIM and DMARC: This verifies your identity as the sender, preventing spoofing and phishing attempts.

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Lost in 404 errors
SEO

Should I redirect all 404 errors?

Should I redirect all 404 errors? Sometimes we encounter new “SEO hacks” that people apply, that are actually bad SEO patterns. Should I redirect all 404 errors or individual redirect? One of these bad SEO patterns is to apply a 301 redirect to all your 404 pages to your homepage. This is a lot like cleaning

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Ecommerce Marketing Plan
Online marketing

How Can SEO Help Your Online Marketing Strategy?

What Benefits Can SEO Bring to Your Online Marketing Strategy? Search engine optimization is arguably the most effective online organic search marketing strategy currently in existence. It is hardly surprising that now more than ever many business establishments and even individuals are increasingly embracing this technique to achieve both their short term and long term

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Advanced SEO Techniques

Local SEO – Optimizing for Search by Voice

We have been seeing forecasts of mobile devices overtaking desktop computers a few years ago and we are not surprised that the predictions have fulfilled spectacularly. The contributions of Dag Kittlaus of the Apple Siri project and those brilliant engineers at Google have made searching by voice the natural thing to do. We are under

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Advanced SEO Techniques

How to Select a Reliable Local SEO Company

  It goes without saying that a local SEO company with their well designed and optimized content is the most effective means to promote your online business. Today searches have become more specific, as customers give high priority for the location of products and services. A recent trend in search engine optimization campaigns is to

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Advanced SEO Techniques

Website Optimization Tips To Increase Your Website Google Keyword Rankings

In a previous article of our ongoing guide series, we discussed the first step in optimizing the different pages on your business website. We explained to you specifically what meta tags were and how search engines determine what your site is about by reading these tags in the source code of your site. We also

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Frustrated with Keyword Research?

If you find the right keywords you will more likely find success on the internet. Keywords drive the search engines and many webmasters know this but they still fail to find the best keywords for their website.   Finding the right keywords for your site is not very hard. Though I think it is important

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PPC Keyword Research Made Easy

Proper PPC keyword research is very important if you want to find terms with low competition and save your advertising dollars or if you want to get good returns on your investment. It is also important to save time and minimize your efforts while doing PPC keyword research. This is where we come into picture.

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Local Online Marketing Ideas

The idea behind local online marketing is to sell your product or service without spending money on advertising. You basically let the client come to you and pay for the product. Now, for the local online marketing to work, you need to know exactly what the clients expect from the product, where it will sell

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7 Ways Content Marketing Is Better Advertising for Austin Businesses

If you want to promote your business where the reach of traditional methods of marketing and advertising are limited, then you need to develop new content and try marketing it in new ways. A good content marketing strategy needs effort, strategy and thought. There are many benefits of content marketing. Let’s look at some of

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Marketing Ideas For Small Business

When a small business plans on beginning to market their business over the Internet, it can be very difficult finding what is necessary to create an effective marketing campaign for their business. A variety of places on the Internet specialize in Internet local marketing for communities, but it can still be tough to find what

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Austin SEO Services
Advanced SEO Techniques

SEO Services Austin SEO Services

Town Press Marketing can increase the search engine rank and site traffic of any company. The expertise offered by its technical and copywriting staff enables Town Press Marketing to successfully meet the needs of companies with complex websites in competitive industries.

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the all - in - one speed optimization solution
Advanced SEO Techniques

How to implement a CDN in WordPress

In today’s digital world, website speed is a critical factor that affects user experience, search engine optimization, and ultimately, the success of your online business. Content Delivery Networks (CDNs) are a popular solution to improve website performance by reducing page load times, improving server response times, and reducing the bandwidth used to deliver content to

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