Keep up to date on all news, events and special stories

Stay Informed and Empowered

a blue and green logo on a black background

Why are chatbots a great tool for strategically using marketing automation and ai?

Chatbots are an exceptional asset for effectively harnessing the power of marketing automation and AI. Enhanced Customer Journey: Chatbots serve as valuable touchpoints along the customer journey, offering immediate assistance and guidance. However, they work most effectively when integrated with other digital marketing channels. For example, combining chatbots with email marketing campaigns can provide a

Read More »
Stylish shopping lady with shopping bags at the Head to Toe Expo for South Padre Island

What is affiliate marketing?

Affiliate marketing is a popular way to make money online. It involves promoting other people’s products and earning a commission on each sale. If you are interested in getting into affiliate marketing, here are some steps to help you get started:   Choose a niche: Before you start promoting products, you need to choose a

Read More »
a toy robot sitting on top of a table

12 Important SEO Tips for Your Website

Photo credit: Jeremy Noble (Creative Commons) This is part of a series called the Beginner’s Guide to Search Engine Optimization. Today, we’re talking about optimizing your whole site, not just a single page, for search engines. After choosing the right SEO keywords but before writing a ton of content, you have some choices to make.…

Read More »
WordPress caught an error woman frustrated
Business advice

5 Simple Steps to Choose WordPress Hosting

Your decision to choose WordPress hosting can have a major effect. It is one of the keys to run dynamic sites on the web. There are several hosting providers and majority of them meet the minimum requirements set by WordPress, yet a minority of them will furnish you with the level of service you are

Read More »
WordPress Website Maintenance by Town Press Marketing

Does Your Business Need a Website Maintenance Plan?

So, your new site is complete – congratulations! There are a lot of moving parts to a build, from coding to design to content. However, if you want to attract and retain customers, you can’t have a “set it and forget it” mentality once the initial work is finished – marketing your business is not

Read More »
See the future with Google Trends and Town Press Marketing

How Use Google Trends 8 Ways

Google Trends is an indicator for how many people are looking for a specific term over a period of time. It gives you an overview about the topics the world is searching for. The trends can be further sorted depending upon their geographic location, categories, time span etc and it also allows you to compare

Read More »
Lost in 404 errors

Should I redirect all 404 errors?

Should I redirect all 404 errors? Sometimes we encounter new “SEO hacks” that people apply, that are actually bad SEO patterns. Should I redirect all 404 errors or individual redirect? One of these bad SEO patterns is to apply a 301 redirect to all your 404 pages to your homepage. This is a lot like cleaning

Read More »

Improve SEO with a Content Marketing Strategy

The Golden State Warriors basketball team has already broken a number of NBA records in their pursuit to break the longest win streak in NBA history. However, even if you’re not a fan of the NBA or the Warriors, there are lessons that can be drawn from the team’s tremendous feat. Our team sat down

Read More »
7 Effective Social Media Marketing Tips for Local Small Business Owners

Local Business Online Marketing: Increase Your Exposure Today

Are you searching for local business online marketing tips? You’re in luck. In the business world, your exposure means everything. It’s actually a pretty simple concept to understand. The more people that are aware of what your business has to offer, the better. Assuming your business offers a quality product line or service, marketing is

Read More »
Us Google Trends as a Crystal Ball

What Is the Benefit of Social Media and Digital Marketing?

For the lives of today’s generation, social media has actively become an important part. With the advent of time, it is continually evolving and growing. People are very much attracted towards the marketing through which they can explore and expand their business. It is considered as the most accessible and accurate medium to find the

Read More »

5 Conversion Optimization Tips for Your Website

No matter what expert you’ve hired or how much money you’ve spent, there’s no other barometer that means more to a successful search engine marketing strategy than how many conversions and return on investment comes from your search campaign. No matter what the service being offered – organic SEO or paid search (or a combination

Read More »
Ecommerce Marketing Plan
Online marketing

How Can SEO Help Your Online Marketing Strategy?

What Benefits Can SEO Bring to Your Online Marketing Strategy? Search engine optimization is arguably the most effective online organic search marketing strategy currently in existence. It is hardly surprising that now more than ever many business establishments and even individuals are increasingly embracing this technique to achieve both their short term and long term

Read More »
Austin Web Design Company | Town Press Marketing

Marketing Is Important to Your Business

SMM, the new tool in the business arena has shown a promising rise, the recent years. The web world is going gaga over it & Social media has shown a 100% higher lead-to-close rate than outbound marketing. Today nearly 84% of B2B marketers use social media in some form or the other. No matter what

Read More »

Get Involved

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna .