No matter what expert you’ve hired or how much money you’ve spent, there’s no other barometer that means more to a successful search engine marketing strategy than how many conversions and return on investment comes from your search campaign. No matter what the service being offered – organic SEO or paid search (or a combination
As we enter into a new chapter on a new calendar year, it’s time to start thinking about effective social media marketing strategies for your small business. In order or you to stay ahead of the competition, it’s imperative for you to adjust your marketing strategy to take advantage of prevailing trends and the ever-evolving
Before you plan your next post, start using these easy engagement tips to set your pages on fire! Read on for our favorite social engagement ideas to boost everything from page likes, post likes, comments, shares, followers, to full-blown stark raving mad fans! 1. Instagram – Boost Engagement & Conversions 50% of Instagram users follow
SEO can be broken down into 2 main categories – on-page and off-page, also called on-site and off-site SEO. This article focuses on on-page SEO for a yoga business such as a yoga studio to improve a yoga business marketing campaign. What is on-page SEO? It’s researching and properly placing key search terms in each
When you own an e-commerce site, you are in competition with millions of other websites for the time of users on the internet. You have to know how to reach these users in order to bring them to your website so you can sell your goods to them. Does this make e-commerce very difficult to
In a previous article of our ongoing guide series, we discussed the first step in optimizing the different pages on your business website. We explained to you specifically what meta tags were and how search engines determine what your site is about by reading these tags in the source code of your site. We also
The methods used to conduct business and especially the marketing aspect in a business process has undergone a sea of change with the advent of modern technology like the internet and computers. With people connecting to the World Wide Web through their computers and the internet, business homes shifted their practice of approaching probable clients
If you want to build up your business in the economies of our time Social Media Marketing can be your solution. Social Media when implemented with the right strategies can: 1. Increase website and foot traffic to your business. 2. Allow you to track leads with conversions of those leads to sales. 3. Build your
Are you lacking the rush of immediate sales and customers? Have you finally thrown away the yellow pages and are looking for more productive ways to market your business for increased profits. In this article I am going to embark upon 7 major effective social media marketing tips you can use for your local business
